Simplicity in logo
While thinking about some well-known brands, most of them are popular because of their logos, like Amazon and Apple. Apple and Amazon have versatile logos. Therefore, they are being remembered by people worldwide. They have been using the logo for many years; now, they just have changed its color. Still, the brand simplicity, authenticity, and brand recognition will be there for years and a significant message. Some of the companies will keep their logo simple with only the name of their company and image. It will assist the customers in finding out about the company with which they are making business relations. Moreover, a smiley face or something that brings happiness to everyone's face should be in your logo. Of course, a unique and simple design can work very well, but a significant message with that logo plays an important role in your branding.